Saturday, June 26, 2010

Do's and Don'ts when creating your website

Top Ten Do's and Don'ts from www.myownbusiness.com

TOP TEN DO'S

-Create a Web site to compliment your business.
-Hire a professional to create your Web site.
-Use a .com Web site domain name that is descriptive of your business and easy to remember.
-Register your domain name. Keep your account information in a safe place.
-Develop a mailing list to better connect with your visitors.
-Provide updated useful content on your Web site in order to encourage visitors to return.
-Encourage customer feedback via online forms and e-mail.
-Learn how to, and continually implement, ways to improve your placements on top search engines.
-Keep your eye on your competition’s rankings and get pointers from its sites.
-Consider eBay as a means of selling your product and gaining traffic to your online store.

TOP TEN DON'TS
-Assume a Web site will assure you of competing favorably with large, established competitors.
-Turn your customers off with an unprofessional Web site.
-Incorporate unusual or unique Web design styles that are difficult to print or save.
-Make it difficult to navigate your site.
-Permit out-of-date content to remain on your site.
-Rely on graphical buttons.
-Try to create a Web site on your own unless you are a Web designer.
-Make it difficult for people to find your contact information.
-Turn off your customers with unsolicited e-mail advertising.
-Weigh your pages down with too much graphics and media.

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